Seminar Announcement

Organizer: IEEE Toronto Section, Instrumentation & Measurement Society
Title: The Critical Success Factors: What Distinguishes
Winning Businesses in Product Development
Speaker:
Dr. Elko Kleinschmidt, Ph.D., MBA
Director, Engineering and Management Program
McMaster University
Summary:
This lecture is directed towards students, product design engineers, product managers and other professionals who wish to improve their understanding of the major issues affecting the success of new product development initiatives.
The results of a multi-firm benchmarking study will be presented in order to expose the critical success factors that set the most successful firms apart from their competitors. The results of this study have become standard benchmarks used throughout the world by firms assessing their performance position in new product development. Measures of performance will be identified and detailed. Three major cornerstones of new product program performance will be identified and discussed.
Dr. Elko Kleinschmidt is a recognized researcher in the field of new product development, innovativeness and the impact of the international dimension on new products. His consulting activities have included market forecasts, new product aspects, bench marking analyses, portfolio management for new products and developing new product processes for companies. Elko holds a degree in Mechanical Engineering, as well as an MBA and Ph.D. in Business Administration.
PDF file with lecture slides: please click here.
Books Related to the Lecture:
Cooper, R. G., "Product Leasership - Creating & Launching Superior New
Products", Perseus Books, 1999 ISBN:0738201561
Cooper, R. G., "Winning At New Products - Accelerating the Process from
Idea to Launch", Perseus Books, 1993 ISBN:0201563819
Cooper, R. G., Edgett, S. J., Kleinschmidt, E., J., "Portfolio Management
for New Products", Perseus Books, 1998 ISBN:0201328143
Articles Related to the Lecture:
Cooper & Kleinschmidt, "Stage Gate Systems for New Product Success",
Marketing Management, Vol 1., No. 4, p.20-29
Cooper, Edgett, Kleinschmidt, "New Product Portfolio Management: Practices
and Performance", The Journal of Product Innovation Management, Vol. 16,
No. 4, July 1999 p.333-351
Cooper, Kleinschmidt, "Winning Businesses in Product Development: The
Critical Success Factors", Research-Technology Management, Vol. 39, No. 4,
July-August 1996, p.18-29
Cooper, Kleinschmidt, "Benchmarking Firm's Critical Success Factors in New
Product Development", The Journal of Product Innovation Management, Vol.
12, No. 5, November 1995, p.374-391.
Time and Location:
Thursday, March 16, 2000, at 6:30 p.m.
Refreshments at 6:00 p.m.
Ryerson Polytechnic University
Rogers Communications Centre, Room V-201
80 Gould Street, Toronto
Contact:
Dennis Cecic, P. Eng. Digital Security Controls Ltd.,
Ph. (905)760-3000, Ext. 2375, Fax (905)760-3020
E-mail: d.cecic@ieee.ca

Florin Gagiu, M. Sc., Digital Security Controls Ltd.,
Ph. (905)760-3000, Ext. 2244, Fax (905)760-3020
E-mail: gagiuf@dscltd.com

NOTE: All are welcome. IEEE membership not required for attendance.

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The Institute of Electrical and Electronics Engineers, Toronto Section
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